Secure Parking deliver user friendly parking facilities across major cities in Australia and New Zealand. Ensuring customer service is their number one priority, Secure have been continually evolving and innovating within the parking space to remain as one of Australia’s market leaders. As the largest Australian-owned car parking operator, they have over 600 car parks and have developed forward thinking parking products and solutions.
To remain on the front foot of delivering innovative customer focused parking experiences, Secure has been implementing a number of digital signs into their parking spaces. Due to the large number of parking facilities, challenging traffic conditions and accessibility, Secure chose to implement LED screens into a selection of their Brisbane CBD locations and have plans in motion for Sydney CBD locations.
The fine pitch LED screen provides Secure a multi-purpose platform to inform customers of their location, offer information around their car park and the ability to integrate advertising. Running content off our cloud based content management system enables Secure to actively update their content in line with availability, traffic conditions and events.
Situated at the car park entrances, the screens allow for a more eye catching and engaging communication tool, beneficial for the use of Secure and surrounding businesses. With the ability to update and change the content in real time, Secure can display timely informational and promotional messages.
Secure have been happy with the seamless integration of the digital technology and the ability to leverage it for multi-purpose use. There is a number of great possibilities for digital within the parking space, as the parking industry continues to innovate to offer the best customer experience.