The National Construction Code (NCC) is a performance-based code that sets the minimum required level for the safety, health, amenity, accessibility, and sustainability of particular buildings. While signage did not…

Positioned in the heart of Brisbane’s central business district, the Gold Tower is a highly visible gold-coloured office skyscraper. With over 27,000 square meters of luxurious office spaces, it is…

One of the latest marketing fads has seen advertisers use the power of nostalgia in order to evoke emotional responses from a target audience. Due to a handful of cognitive…

Digital printing is a contemporary method of production that creates print from electronic files. In recent times, this new-age process has taken the printing industry by storm with its many…

The ASGA & FESPA Australian National Awards for Excellence is a premier biennial event that aims to recognise and reward excellence within the signage industry. Having come off a highly…

A wayfinding strategy can be defined as an integrated set of visual cues that aim to help people navigate their way through a specific venue or facility. While wayfinding signs…

Signage is a vital necessity for any modern business – when used correctly, it becomes an exceptionally effective advertising medium, conveying your brand’s essence to consumers. Research indicates that nearly…

The 2020/21 financial year was an incredibly busy time for CV, with the business forced to rapidly adjust its operational procedures in order to comply with the COVID-19 induced restrictions….

Pylons are freestanding promotional structures that are generally located outside of commercial properties. While these signs come in a range of shapes and sizes, they all serve a very similar…

Rebranding is a big task but provides the opportunity for big impact. The rebrand process starts with strategy, re-aligning values and goals, repositioning the brand, considering impacts on the existing…